Nicolette Ashman - GM DESIGN GROUP

Applying the Golden Ratio to Design

August 18, 2020 By Nicolette Ashman In Blog No Comments

In its simplest form, the Golden Ratio is the relationship between two or more elements. From flowers to shells and from galaxies to oceanic waves, the formation of the Golden Ratio is present across all aspects of life. See example below of the Mona Lisa, which was painted according to the principles of the Golden Ratio:

Good Design = Great business

May 27, 2020 By Courtney Marx In Blog No Comments

Good Design = Great business - The importance of a CI Manual A CI Manual is a set of guidelines and standards that illustrates the correct use of a company’s design elements and messaging. By carefully crafting a CI manual that is followed by all necessary parties, companies are able to maintain the visual integrity [...]